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It's hard to implement a good idea poorly, but it's even harder to make a bad idea work.

Challenge creates confidence!

It's hard to implement a good idea poorly, but it's even harder to make a bad idea work.

Challenge creates confidence!

It's hard to implement a good idea poorly, but it's even harder to make a bad idea work.

Challenge creates confidence!

Pitch your concept and get feedback and advice from a pro —before you get stuck in production.

Planning motion content?

Working on a commercial script?

Thinking of a social media channel?

Got an idea for a video?

Who is this service for?

Advertising agencies looking for feedback before calling a pitch.
Directors who want a second view outside the box.
Clients seeking to implement influencers in their campaigns.
Any content creators who need that extra layer of input.

You have a script, an idea -or just a thought- and ask yourself:

Will people like it? Will they get involved, watch your content and follow? Or do you just need the dialogue checked—or an extra punchline?

Whatever the plan is, if you are targeting a specific audience, I will help you to sharpen the idea, identify the weak spots, offer advice, and even contribute additional ideas.

Together, we'll evaluate the production process and find solutions that fit your budget.

Today the world is full of highly entertaining and interesting content. If you want to get seen and your message notified, you need to be on the spot!

But … Will it be funny?!

But … Will it be funny?!

Aren't the dialogues

kind of ... not

authentic?

Damed! …

He's right!

You have a script, an idea -or just a thought- and ask yourself:

Will people like it? Will they get involved, watch your content and follow? Or do you just need the dialogue checked—or an extra punchline?

Whatever the plan is, if you are targeting a specific audience, I will help you to sharpen the idea, identify the weak spots, offer advice, and even contribute additional ideas.

Together, we'll evaluate the production process and find solutions that fit your budget.

Today the world is full of highly entertaining and interesting content. If you want to get seen and your message notified, you need to be on the spot!

But … I don't know ...

Will it be funny?!

But … I don't know ...

Will it be funny?!

Who is this service for?

Advertising agencies looking for feedback before calling a pitch.
Directors who want a second view outside the box.
Clients seeking to implement influencers in their campaigns.
Any content creators who need that extra layer of input.

I will not judge through any personal taste and

believes. My focus will be on the most effective

idea to balance these three questions:

Who are you addressing?
What do you want to tell and achieve?
Which instruments/budget do you have?

Who are you addressing?
What do you want to tell and achieve?
Which instruments/budget do you have?

I will not judge through any personal taste and believes.
My focus will be on the most effective idea to balance these three questions:

Who are you addressing?
What do you want to tell and achieve?
Which instruments/budget do you have?

I will not judge through any personal taste and believes.
My focus will be on the most effective idea to balance these three questions:

My Method: The idea/concept will be sharpened through this kind of leverages:

Use the power of a cliché vs. the hook of the unexpected.

Straighten the intertextual web and get into the endless possibilities of signification.

Use all levers of motion content, like drama (timing), humor, aesthetics and sound.

Create relevance through a sensitive connection to "zeitgeist"..

Use all possibilities of modern shooting and (post) production technics to get production value out of any budget.

Elevator-Pitch: Share your core idea with me in minutes and receive instant feedback that will help you refine and move forward.

250,- €

PitchPaper: Send me your briefing, presen-tation, or white paper. You’ll receive comments, assessments, and additional ideas.

850,- €

Big time Support: Send me your briefing, presentation, or white paper— and get back a fully reworked version, including comments, extra ideas on the concept, the production and further potentials. We will meet up for detailed discussion and brainstorming.

1.800,- €

Wildcard: No budget, no hope or just want to get in touch and find out where we can go together?

X €

Deal!

Deep understanding and experience of film craft in all it’s aspects. Unique creative and conceptual approaches towards contemporary media and society.

My name is Caspar-Jan Hogerzeil. With more than 35 years of experience as a Director and concept writer for commercials, music videos, TV-Shows and social media campaigns, i achieved plenty awards and experienced nearly every possible obstacles.Different high profile campaigns and (low budget) projects became lasting viral over many years, made it into the news or created rocket curves for the clients.I can help you develop motion content that stands out in a sea of excellent and competitive productions beyond AI.

Deep understanding and experience of film craft in all it’s aspects. Unique creative and conceptual approaches towards contemporary media and society.

@PitchPain

get@pitchpain.com

The best moment is ... when the pain goes away.

… always good with Caspar.

Jan Fincke, Czar Films

Caspar? ... An innovative pig, hardened by pain.

Bulle Berndt, Producer Legend

Caspar? ... An innovative pig, hardened by pain.

Bulle Berndt, Producer Legend

And I also like that he does a very good job without pushing his ego to the forefront and that he's not too proud to always lend a hand. Actually, throughout the entire process, from preparation to editing. And yes, you always feel that you're in good hands.

Ludwig Berndl, Creative Director