Pitch your concept and get feedback and advice from a pro —before you get stuck in production.
Planning motion content?
Working on a commercial script?
Thinking of a social media channel?
Got an idea for a video?
My Method: The idea/concept will be sharpened through this kind of leverages:
Use the power of a cliché vs. the hook of the unexpected.
Straighten the intertextual web and get into the endless possibilities of signification.
Use all levers of motion content, like drama (timing), humor, aesthetics and sound.
Create relevance through a sensitive connection to "zeitgeist"..
Use all possibilities of modern shooting and (post) production technics to get production value out of any budget.
Elevator-Pitch: Share your core idea with me in minutes and receive instant feedback that will help you refine and move forward.
250,- €
PitchPaper: Send me your briefing, presen-tation, or white paper. You’ll receive comments, assessments, and additional ideas.
850,- €
Big time Support: Send me your briefing, presentation, or white paper— and get back a fully reworked version, including comments, extra ideas on the concept, the production and further potentials. We will meet up for detailed discussion and brainstorming.
2.500,- €
Wildcard: No budget, no hope or just want to get in touch and find out where we can go together?
X €

My name is Caspar-Jan Hogerzeil. With more than 35 years of experience as a Director and concept writer for commercials, music videos, TV-Shows and social media campaigns, i achieved plenty awards and experienced nearly every possible obstacles.
Different high profile campaigns and (low budget) projects became lasting viral over many years, made it into the news or created rocket curves for the clients.
I can help you develop motion content that stands out in a sea of excellent and competitive productions beyond AI.














